Upon standard scale, there are five different responses getting from customer for any Likert items. Then as per Likert scale, scale ranges from 1 to 5 and hence the score answer comes 1, 2, 3, 4, and 5. If there are four interdependent statements prepared for which 100 customers gives there perception about the question asked. Then after analysis the composite score comes any value with the ranges of?.
Question: Marketing teams brainstorm together and collect information from widely varying sources in the process of developing products and strategic marketing plans. For the mid-term exam, you are to pretend that you are part of a marketing team. As part of that team, your task is to lay out a plan of action and begin…
The links above contain subscription services. Browse through the various types of subscriptions that are offered. Explore the sites of these companies. Answer MUST below 2 website. You also welcome use other resources to answer questions. APA FORMAT Please! http://foammagazine.com/articles/3468-six-fashion-subscription-services-we-love http://www.stylecaster.com/fashion-subscription-services/ Answer the following questions:1) How can subscription services enhance productivity and provide customer delight?Choose…
An important part of the marketing research and decision process includes setting a realistic price. From the seller’s point of view, the higher the price, the more profit it will make. From the buyer’s point of view, the lower the price, the more money they will keep in their pockets. Since these are ultimately two…
What are the elements of the course advertising project outline that you witnessed in the General Electric video? Explain the synergies that GE’s marketing management has created as a product of its decision making in executing its marketing selections.
Assume the role of a corporate manager responsible for selling your company’s products in three (3) new international markets. You have been directed to conduct a competitive analysis of potential international markets for distribution of your company’s products/services and to develop an international business plan, which is both strategic for each region (European Union, Pacific…
Why is Walmart, the largest retailer in the world, facing slower growth than in the past? What can it do to accelerate its growth?
