MKTG340 Week 5 Blog Project Latest 2017 September

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Week 5 Assignment

Go to several web pages or content sites and look to see what ad formats are used. Do they conform to IAB guidelines? (Links to an external site.)Links to an external site. Go to the same page on a mobile site and compare. Were there differences, and why do you think so? Are any of the advertisers using Mobile Rising Stars and which ones?

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Discuss the effectiveness of these ads in your blog. If you can find ads related to your company you are following, discuss also.

Discuss the above in your blog.

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