Marketing 08

ByResearch Vine

Part 1

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1. Make a list of products you believe failed because of poor marketing channel choices. Ch 8

2. Why do marketing professionals care about and participate in supply chain decisions? Ch 9

3.Are small business owners at a disadvantage if they lack the marketing research resources large companies have? Why or why not? Ch 10

Part 2

Would you like to own an all-electric car? Do you think there is a viable market for such a product?

Provide secondary data to research the viability of selling electric cars profitably. Utilize some of the sources mentioned in chapter 10 of our e-book. Try to determine the population of electric-car buyers.

Provide a research report based on your findings.

A brief review to be approximately 500-700 words; to include references in APA Format. 100% No Plagiarism

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